Most people don’t realize it, but I have dyslexia and ADD on top of that.
It means that while most people read left to right I read right to left while being hyperactive at the same time. It certainly made for some “fun” times as a kid growing up in the public school system of the 70’s and 80’s. As a teen my parents bought me the Hooked On Phonics program and a speed reading program to help.
While it helped somewhat, it didn’t cure anything.
Lucky for me by the time the school system got around to being able to label me, I didn’t see it as a disability or problem but a gift. I’m able to consume massive amounts of information in a very short amount of time if it’s visual. So I can watch somebody do something and I can repeat it without any problem. But I still have trouble reading FB ad reports.
I’m visual in the way I learn, so having rows of numbers leaves me with a headache. I can’t use spreadsheets to save my life.
How many times have you seen me open a spreadsheet to teach you anything?
So how am I able to manage and grow my business?
Less than 5 feet away from my desk is somebody who breaks down all the numbers and helps me figure out what’s working. I need visual reports saying if something’s working or not.
That’s why I freaked out when I started testing AdEspresso with my FaceBook ads because their reporting is visual–graphic with bright colors.
For the first time ever I can make my own decisions and now I can tell what’s working at a glance. I feel like Christmas came early. Because I’m a stark raving fan of AdEspresso, I got the founder on a call to do a podcast with me.