[text_block style=”style_1.png” align=”left”]Module 1:  Media Buying Basics[/text_block]

[text_block style=”style_1.png” align=”left”]Learn how to take your first steps into the world of media buying. You will discover the pitfalls to watch out for and how to measure your campaign success while defining your target audience. Plus, you will discover why you must start working on a small scale to limit your risk.[/text_block]

[text_block style=”style_1.png” align=”left”]Module 2: Picking the Right Traffic Source[/text_block]

[text_block style=”style_1.png” align=”left”]In this powerful new video you will discover why a large degree of your campaign success is determined by picking a traffic source that is in line with your offer. Since some traffic sources are better suited to different offer types, it is imperative that you get it right from the start.[/text_block]

[text_block style=”style_1.png” align=”left”]Module 3: How to Avoid a Campaign Failure[/text_block]

[text_block style=”style_1.png” align=”left”]The real gains come after you start optimizing your campaigns. Campaign optimizing is something that lots of people talk about, but very few people really do it. If you set it up right from the start, your odds of creating a successful long-term campaign go up exponentially.[/text_block]

[text_block style=”style_1.png” align=”left”]Module 4: Tracking Your Campaign Results[/text_block]

[text_block style=”style_1.png” align=”left”]Often you can create a positive ROI on your campaign with behavioral targeting. This type of targeting will allow you to focus your ads on the most qualified prospects and tailor your message to prospect, or MTP, for increased engagement.[/text_block]

[text_block style=”style_1.png” align=”left”]Module 5: Scaling Up Your Campaigns[/text_block]

[text_block style=”style_1.png” align=”left”]In order to reach widespread distribution, you have to scale your campaign beyond your current traffic sources. By testing and tracking you will have the data you need to make decisions based on ROI and reach to scale your campaign to new platforms.[/text_block]

[text_block style=”style_1.png” align=”left”]Module 6: Behavioral Targeting[/text_block]

[text_block style=”style_1.png” align=”left”]To have a successful campaign you need to have defined goals from the start. Tracking has to be built into the campaign from day 1 in order to analyze your data and make campaign and ROI adjustments.[/text_block]

[text_block style=”style_1.png” align=”left”]Module 7: Media Boot Camp Wrap-Up[/text_block]

[text_block style=”style_1.png” align=”left”]In this campaign wrap up video we will cover some additional concepts that you can use to measure and track your campaigns over the next 30-90 days.[/text_block]